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10 Free Business Resources I Wish I'd Known About When I Started Out
The impression that you need large sums of money to set up a successful (and profitable) website is totally wrong. Indeed, the longer that I do business on the Internet the more I find that there are numerous free resources out there that can be...
Auto-Pilot Link Building Strategy for Content-Sites
OK, this is what I consider a very effective method to get people to link to you without you having to ask them to do so. The best part is that, people will link to you for your most targeted keyword. I happen to discover this method after seeing...
From A Creative Domain To The Creative Public
There are a growing number of domain names used in creative ways that leverage the true power of the Internet. There is not a better illustration of this point than Jason Vaughn, an individual who turned his creative talent and passion for...
My Top 7 Favorite Ecommerce Tools
Copyright 2005 Jim Edwards
When you make your living on the Internet, you sometimes forget that the resources you use every day (and take for granted) might rate an incredible discovery to anyone who doesn't already know they exist.
Whether...
Qualifying Yourself as a Reliable Vendor
Marketing is a numbers game. This maxim is true, although it can be viewed from several angles. Proponents of bulk email advertising and traffic exchanges contend that if you expose your message to a vast number of people, only a small percentage of...
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Register Your Domain Name Longer = Better Search Engine Rankings?
Google May Have New Criteria When Ranking Web Sites
While I was registering a new domain yesterday I came across an option asking if I wanted to register it for more than one year. At first, I paid it no mind and just registered it for one year.
Later, I came across some advice that GoDaddy provides stating that you should register for multiple years to inmprove search engine rankings with Google.
It seems Google's thinking is, the longer a domain name is registered, the more credible the business is. And credible, relevant web sites are what Google wants to show up in search results, giving the user who is searching for information the top-quality search results.
At first I thought it might be a scam so GoDaddy could make more money with people registering domain names. But after doing some research I now believe GoDaddy's advice.
Google filled out a patent application,
which below states:
“40. The method of claim 38, wherein the domain-related information is related to at least one of an expiration date of the domain, a domain name server record associated with the domain, and a name server associated with the domain.”
Although it is not guaranteed this will increase your search engine rankings, if you want to gain a potential advantage, slight as it could be, register your domain names as long as possible. If you are committed to your business, this is probably a smart move for you.
About the Author
Jason Cohen is a co-founder of OptimalWebsite.com, a web site that offers consultation for Internet Marketing and Search Engine Optimization.
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